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Apostrophe: The Andy O'Bryan Blog

An ongoing pot-pourri of marketing advice, copywriting tips, website observations, random thoughts, personal rants and eclectic musings.

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Apostrophe: The Andy O'Bryan Blog

Content Preview for: Apostrophe: The Andy O'Bryan Blog

2010: Year of the Client
I declared 2009 as Year of the Coach
and it proved to be true. Coaching
broke into the mainstream consciousness
like never before.

But this year we must get back to
basics. We must focus...
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Lisa and Natalie at the Eiffel Tower
Andy and Lisa at the Eiffel Tower
Natalie, Trevor and a Beefeater at the Tower of London
Natalie and Trevor in front of the Tower Bridge
Andy and Lisa at the...
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My Chat with Les Brown
I had the honor of interviewing Les Brown a while back. Here's an excerpt:

Andy: I have a number of questions here and I’d like to kind of dive right in with how do we find our life’s purpose if we’re...
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Brian Tracy on Goal Setting

Here's a great excerpt from an AudioMotivation interview I conducted with Brian Tracy in 2006:

Me:
Can you take us through some of your world famous goal setting...
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Drive-through boo-boos
Few things in business offer such opportunity for
increased repeat business, positive word of mouth
and extreme consumer convenience as the fast food
drive-through window.

And yet so few actually...
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Working With Coaches
With the 4th of July just about here it reminds me
of what happened at a recent family gathering where,
over dinner, someone asked me what I do.

"OK, here we go again," I thought to myself. ...
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Guarantees
The guarantee can be a high wire act that many coaches don't want to mess with.

Lumped into the same category as a complimentary first session, the guarantee can be a potential time and money waster.
...
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PS...
I love the PS. And I'm not the only one.

The PS is one of the first things people look at when they visit a sales page.

They read the headline, then they scroll down at lightning fast speed to read...
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Apostrophe: The Andy O'Bryan Blog Mobile Widget

2010: Year of the Client

My Chat with Les Brown

Drive-through boo-boos

Working With Coaches

Guarantees

PS...

Content Preview for: Apostrophe: The Andy O'Bryan Blog

2010: Year of the Client

My Chat with Les Brown

Drive-through boo-boos

Working With Coaches

Guarantees

PS...

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